Artificial Intelligence (AI) is rapidly transforming the way we live and work, with its impact being felt across industries such as healthcare, finance, transportation, and more. As AI continues to advance and reshape our world, it presents an exciting opportunity for business and early adopting investors.

AI can provide long-term benefits to businesses of all sizes. AI can reduce costs, increase productivity and efficiency, enhance customer experiences, improve decision-making and forecasting capabilities, and more. By leveraging AI technologies such as machine learning, natural language processing, and robotic process automation, businesses can automate tedious tasks that are too time consuming or complex for human workers to perform. Additionally, AI can offer real-time insights into customer behavior and preferences which allow companies to personalise customer interactions to a greater degree than ever before. With the potential to revolutionize workflows and operations, investing in AI for the long term is likely to bring numerous rewards for companies of any size.

These efficiencies to business  means investing in companies that produce or utilise AI technology allows individuals to participate in the growth of this booming industry.

One way to invest in AI companies is by purchasing individual stocks. This involves researching and selecting specific companies that are involved in developing or implementing AI technology. Some well-known examples include Google's parent company Alphabet Inc., chipmaker NVIDIA, and software giant Microsoft.

Exchange-traded funds (ETFs) offer another way for investors to gain exposure to AI companies. These investment vehicles allow individuals to invest in a basket of stocks, including those from various industries related to AI. These investments are listed on the market and can be bought and sold as easily as a share.

Given we are just at the start of the AI journey, adding some exposure to this technology in your investment portfolio is an attractive strategy.  Contact us for some help on where to start.


Kylie Harding is an Investment Adviser who believes in free access to information about building financial literacy at every stage in life has the potential to empower women and inspire economies.

Contact Kylie today on [email protected] or 02 9998 4206.

Disclaimer: The information contained in this report is provided to you by Morgans Financial Limited as general advice only, and is made without consideration of an individual's relevant personal circumstances. Morgans Financial Limited ABN 49 010 669 726, its related bodies corporate, directors and officers, employees, authorised representatives and agents (“Morgans”) do not accept any liability for any loss or damage arising from or in connection with any action taken or not taken on the basis of information contained in this report, or for any errors or omissions contained within. It is recommended that any persons who wish to act upon this report consult with their Morgans investment adviser before doing so.

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